We deliver success by going above & beyond
We believe that web design is a broad term that encompasses a great deal more than whether a website looks good or not. Website design includes the structure of the sitemap, ensuring that all pages are easy to find through a logical structure. The layout of each page – ensuring that key information is presented clearly and that the page isn’t overcrowded – is as important as the final design aspects of colours and fonts.
At Hampshire IT Solutions, we’ve established a tried and tested web design process to ensure that every website we produce delivers on its core aim. This begins with research on the target market and clarification of the key goals of the site. We then produce a rough design vision to show our concept for the site, which acts as a basis for discussion and feedback. This vision is then developed into a full website design that is shown to the customer, so feedback can be collated, revisions made, and the design then signed-off.
We always assess the brand of every prospective client before we begin the work, and decide if it needs evolving as part of the project. We have a diverse in-house creative team with years of experience in brand creation and evolution, who are able to produce fantastic new logos, brand guidelines, branded templates and print collateral.
Good branding will inspire and reassure your clients that you are experts in your field. We firmly believe in the importance of high quality, consistent branding and have extensive creative and strategic branding experience. We can design to any brief, using our experience and a range of tested techniques to give your marketing materials a professional look and feel – while giving people good reasons to choose you.
If you need a professional creative design that combines expert technical skill and the latest software with old-school design savvy, it’s at the heart of what we do.
Social Media is playing an increasingly important role in the way that we find and share information online. That is why we always discuss integration with social media at an early stage of the website specification process.
It is possible to use information from social media sites such as Facebook, Twitter and LinkedIn on third-party websites, and have information going the other way so that comments and posts written on a site are posted to social media sites.
The level of interaction depends entirely on our clients’ needs, but the important thing is that all staff at Hampshire IT Solutions have an expert understanding of what is possible. Updates in the field of social media are made every day, so we ensure that we all keep our finger on the pulse by staying up-to-date via blogs and forums.
A major factor in whether a website is well ranked in Google is whether the website has been structured and built in an SEO-friendly way. Designers and developers at Hampshire IT Solutions all have an expert understanding of the principles of SEO, so the websites we produce are likely to perform well in search results even without extra attention to SEO.
We will always discuss the importance of SEO early in the brief phase of a project, and make recommendations based on our client’s needs. This often includes a full audit of SEO performance on the existing site, which will highlight keywords to target with the new site. For clients that take our Ongoing Support Agreement, we can then monitor performance over time, and re-prioritise and re-target as we reach your goals.
Our gurus can provide SEO services for Websites, E-Commerce Stores and Estate Agent Sites.